Case Study: Investor Relations
A case study on a investor relations campaign
Situation Analysis
-
The client is a European biopharma company poised to advance its clinical programs for the treatment of rare central nervous system (CNS) diseases which have limited or no viable treatment options
-
The company was looking to leverage U.S. capital markets, but it was faced with limited visibility or interest from U.S. investor community
Solution
-
LHS Reach™ targeting strategy to establish relationships with key U.S. institutional investors, research analysts, and bankers
-
Reposition and brand the client as a CNS-focused, orphan disease company, and completely overhaul its corporate presentation
-
Educated stakeholders on the company's vision, mission and value proposition in preparation for its future activities in the U.S. market
-
Identify the right opportunities for management to present the corporate story to key U.S. stakeholders
Results
-
Enabled the client to complete a $5.4 million private placement with a leading U. S. biotechnology and healthcare specialist fund in November 2015
-
Coordinated more than 30 one-on-one meetings with high quality investors and executed on two banking non-deal roadshows with an additional 20 meetings
-
Increased awareness of the corporate profile and understanding of the company’s value proposition among the key stakeholders